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Leadership · Built, scaled and delivered before

A team you can fall back on.

Fallback Labs is run by two founders on two sides of the world, one in Dubai, one in New Jersey. Both have taken companies from zero to real outcomes with their own hands, which is exactly what we help you do.

Dubai + New JerseyA seven-figure exit3.1M+ downloads shipped
John Alvarez, Founder of ZeroBot.ai, photographed in black and white
01 · Morristown, New Jersey

John Alvarez

Founder of ZeroBot.ai

John is the founder of ZeroBot.ai, an AI voice platform developed in close collaboration with OpenAI. ZeroBot's agents do not just answer, they converse, adapt and perform, and the platform has passed 3.1 million downloads.

Before ZeroBot, John turned JunkDoctorsNJ into a tech-powered operation and scaled it to a million-dollar-a-year business, resetting the bar for efficiency and customer experience in an industry nobody calls glamorous.

AI depth plus operator grit: John builds technology that pays for itself in the real world.

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Kashif Bhaor, Founder of VerifyBuy, photographed in black and white
02 · Dubai, United Arab Emirates

Kashif Bhaor

Founder of VerifyBuy

Kashif is the founder and former CEO of VerifyBuy (previously BeSoji), where an AED 30,000 investment became a seven-figure acquisition in four years. Bootstrapped end to end, it grew into the UAE's most trusted vehicle inspection platform, working long term with Copart MEA, AutoData and EData.

Before that he held leadership roles at Dubicars.com and Carasti, started as an automotive journalist at YallaMotor, and moved into sales leadership at Dubizzle. A full circle of the automotive tech industry, from writing about it to running it.

Lean startups into market leaders, through execution rather than luck.

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We have done it for ourselves. Now it's your turn.